Services / Digital
Digital marketing that knows where it is going.
There is no shortage of digital marketing tools, channels and tactics. The skill is choosing the right mix for your market and budget, then making it look great and measuring what it does.
At a glance
Good for
Businesses whose website, search, ads and content are not pulling together
Led by
Jamie O'Reilly, Chartered Marketer, MBA, FCIM
How it starts
A free review of where you are now, then a plan and a quote
You get
A digital plan, the creative to deliver it and clear reporting
Sounds familiar?
Signs your digital marketing needs a plan
01
Lots of activity, unclear results
Posts, ads and emails go out, but nobody can say which ones work.
02
Held back by the weakest link
Great ads sending people to a website that does not convert.
03
A website that has fallen behind
Out of date, slow or hard to update, and it shows.
What's included
Digital marketing services, in the right mix for your market
Most clients start with one of these and add others as the plan takes shape.
Digital strategy
Clear objectives and the right mix of activity and measures for your budget.
Website refresh
A clearer direction, better content and a site that turns visits into enquiries.
More
SEO and content
Optimised, evergreen content that keeps working.
More
Paid campaigns
Google Ads, LinkedIn and Meta campaigns, tested and refined.
Social media
Content and community management that sounds like you.
More
Reviews and reputation
Gathering positive reviews and handling the rest well.
How we work
Our digital marketing process: analyse, design, create, curate
1
Analyse
We look at your data, competitors and customers to find what will make a difference.
2
Design
We plan the mix of activity and the measures that will show it working.
3
Create
We produce fresh, engaging creative and content for each channel.
4
Curate
We run, review and refine, so results improve over time.
Fully integrated
Digital marketing campaigns that work across every channel
Digital campaigns are most effective when they are planned and managed together. We design the creative, build the pages, run the ads and report on the lot.
Clear objectives. Agreed before anything is spent.
Creative that stands out. Designed by our own team.
Built and coded in-house. Landing pages and apps included.
Measured properly. Reporting that shows what each channel delivers.
Digital marketing strategy
Choosing the right digital marketing mix
Customer behaviour online changes fast, and there are more digital marketing channels than any business needs. Getting the emphasis right matters, because your results are only as strong as your weakest link.
Start with clear objectives
We agree what success looks like before anything is spent, then build a digital marketing plan with the right mix of activity and the measures that will show it working.
Search: SEO and Google Ads
Most buying journeys start with a search. We combine SEO for lasting visibility with Google Ads for quick, targeted reach, and keep an eye on how AI Overviews are changing both.
Content that keeps working
Optimised, evergreen content for your website and blog keeps bringing in visitors long after it is published, and gives your social media and email something worth sharing.
Email marketing
Email is still one of the best-value digital marketing channels. We design and send campaigns, and measure opens, clicks and enquiries. See our ten email marketing tips, why to use an email marketing service and how to measure engagement.
Local listings and reviews
Your Google Business Profile, directory listings and even Apple Maps shape what people see before they reach your website. We keep them accurate and help you gather positive reviews.
Measuring what matters
We use Google Analytics and Search Console to show which channels bring enquiries, including a proper look at your referral sources, then adjust the plan based on the results.
Who leads it
Jamie O'Reilly
Director · Chartered Marketer · MBA, FCIM
Jamie leads strategy, business development and technical delivery, from market validation to CRM systems.
Common questions
How much does it cost?
Ongoing work is quoted as a set number of days a month once we understand what you need. One-off projects are quoted as a fixed fee.
Can we start with one project?
Yes. Many clients start with a single project and move to a retainer once they have seen how we work.
Who will actually do the work?
A director leads every account, supported by a core team that has worked with us for years.
What does digital marketing include?
It depends on your goals, but usually a mix of SEO, paid search and social ads, content, email marketing, social media and your website, planned together and measured properly.
Do you manage Google Ads?
Yes. We set up, run and refine Google Ads campaigns, alongside LinkedIn and Meta ads where they suit your audience.
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